Mtv nos encomendo el branding para el reality “La zona de combate”.
Los integrantes de 3 bandas con estilos musicalmente opuestos convivirían en una casa y pasarían varias pruebas disputandose el gran premio. A este coctel explosivo le dimos una identidad guerrrillera/rockera/glamorosa que se puede apreciar con solo ver el Opener.
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MTV commissioned us to make the branding pack for the reality show “La zone de combate”.
The members of three bands from completely different music styles would live in a house were they would have to pass various tests in order to win the big
prize. We gave this explosive cocktail, a rebel/rocker/glamourous identity, which can be appreciated with just watching the Opener.